3rd Sep 2024
Cheap Monday's new denim collection, to be launched on September 5, features American artist Nessa Barrett in a debut campaign exploring self-expression. Known for her gothic pop style and openness about mental health, Barrett embodies the brand’s spirit of bold identity and creativity. The collection includes diverse denim fits for both men and...
30th Aug 2024
H&M's A/W 2024 collection celebrates fashion and individuality with a global launch event in London featuring performances by Charli XCX, Jamie xx, and Sherelle. The collection, full of rich tones, and premium materials, is inspired by various decades. The campaign, starring diverse cultural icons, highlights self-expression and the power of...
22nd Aug 2024
H&M Group will close Afound by autumn due to insufficient demand and a trend of brands favouring their own sales channels. Operations will wind down over the coming months, with comprehensive support provided to the team for career transitions. Since its 2018 launch, Afound has innovated off-price retail, and its valuable insights will shape H&M's...
9th Aug 2024
H&M's collaboration with Anamika Khanna launches on 5 September 2024, blending Indian tradition with contemporary style. The collection features vibrant womenswear, menswear, jewellery, and accessories, reimagining traditional silhouettes with modern allure. It highlights fluid designs and intricate, hand-embroidered embellishments, celebrating...
5th Aug 2024
H&M Group ranked 3rd out of 250 companies with a 61% score in a transparency and decarbonisation report. The company is committed to public disclosure and has launched a Climate Transition Plan. Aiming to cut emissions by 56% by 2030 and achieve net-zero by 2040, H&M Group supports supply chain decarbonisation through initiatives like the Green...
30th Jul 2024
H&M’s latest collaboration with Ev Bravado and Téla D’Amore features a 30-piece collection celebrating Jean-Michel Basquiat's legacy. The collection, merging Basquiat’s iconic artworks with Bravado and D’Amore’s expressive designs, includes tailored pieces, denim, and accessories, such as a bomber jacket with Ass Killer, 1984, and black leather...
15th Jul 2024
H&M presents the Studio mini pre-fall capsule, featuring five key looks for transitioning from summer to autumn. Available online from August 29, it includes versatile day-to-night designs in denim, leather, and cotton. Highlights include a boyish leather jacket, a relaxed black linen-mix suit, and a mesh-insert mini dress, perfect for easing back...
12th Jul 2024
H&M's Back to School 2024 collection features playful minimalism and preppy essentials. Key pieces include faux leather jackets, workwear-inspired jackets, rugby tops, and denim. The colour palette is white, black, grey, beige, with red and sky blue. For girls, highlights include faux leather dresses and glitter denim. For boys, workwear...
4th Jul 2024
H&M launches a kidswear collection inspired by Keith Haring's art and Disney's Mickey Mouse, featuring vibrant prints in red, black, and denim blue. The collection, including oversized fits and streetwear styles, is available from July 4 in stores and online. It celebrates creativity and artistic expression, connecting younger generations with...
27th Jun 2024
H&M reported a 1 per cent rise in net sales in H1 FY24, reaching SEK 113.274 billion (~$10.69 billion). Gross profit rose to SEK 61.224 billion, with an operating profit of SEK 9.175 billion. In Q2, net sales grew 3 per cent to SEK 59.605 billion, with gross profit up 11 per cent to SEK 33.569 billion. The result after tax for Q2 rose to SEK...