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Steve McCullough & Marco Weichert

Event Manager & GM respectively

Functional Fabric Fair & Design and Development GmbH Textile Consult respectively

Interview with Steve McCullough & Marco Weichert

Brands looking for functionality sans chemical footprint

Functional Fabric Fair is a trade-exclusive event showcasing the latest trends in fabric development for the functional textile industry and provides an opportune marketplace in the United States for the sourcing of high-performance functional fabrics and accessories. Functional Fabric Fair New York (July) and Portland (October) are organised by Reed Exhibitions in partnership with Performance Days, the prominent international functional fabrics fair, organised twice annually in Munich and are produced by Design & Development GmbH Textile Consult (Germany). Event manager Steve McCullough and general manager Marco Weichert chat about the latest developments and market trends in the performance fabric niche.

TT: Which are the four most widely used performance fabrics in apparel and industrial textiles?

MW: Comfortable, fast drying and natural fabrics are used often in the apparel industry. As the next fairs are the kick-off for Winter 2021/22 collections, waterproof and breathable fabrics for winter sports are very important.

TT: How has the performance fabrics industry evolved? What is the size of the industry?

Steve McCullough: As evidenced by the success of our New York Event, even the most non-functional brands are expanding their assortments to include performance fabrics. Five years ago, this would not have been as prevalent, but now, performance is almost expected in all garments.

Marco Weichert: Performance fabrics are not just sportswear anymore, but a proven development also in the fashion as well as workwear industry.

How has the performance fabrics industry evolved? What is the size of the industry?

TT: Which are the biggest markets for performance fabrics products? What are the future applications that you foresee?

MW: The biggest markets are still outdoor, especially winter sports, bike and running, fitness, athleisure and fashion, and definitely workwear. What we experience is that the market for footwear as well as bags is increasing more and more.

SM: Accessories, medical apparel and rehabilitation apparel are interesting new applications, and so is smart-technology apparel.

TT: What is the role of artificial intelligence in functional fabrics? What would be the connect with the Internet of Things (IoT)?

MW: The role of AI is huge and becoming even more important in the future - for example in warming technologies controlled by apps and LED technology for safety lights.

TT: What were the trends in fabric development shown in the latest edition of Functional Fabric Fair with respect to fabric, colour, product, accessories etc?

MW: As the last focus topic at Performance Days, 'The Beauty of Function', has shown, colours, structures, patterns, effects and customised designs of fabrics were more important than ever before. Sustainability is always more than just a trend having the focus on function inspired by nature.

SM: Our New York event uses the tag line, 'Where Function meets Fashion'. I think suppliers are more cognizant that their product is being utilised in more mainstream distribution, and their developments reflect that trend.

TT: What is the focus of Functional Fabric Fair/Performance Days 2019? How many exhibitors are participating this year and what is the footfall expected?

SM: The inaugural Functional Fabric Fair Portland event will have about 125 exhibitors and expecting around 1,200 attendees at the event on October 22 and 23.

MW: Performance Days in Munich will exhibit about 300 international suppliers and expecting around 3,000 attendees from around the world at the upcoming fair on November 13-14.

TT: What will be the key highlights at Functional Fabric Fair/Performance Days 2019?

MW: For Performance Days, the key highlight is the clear commitment on sustainability: Starting with the next fair, only materials that have proven to be sustainable will be featured in the Performance Forum!

SM: For Functional Fabric Fair, we also strive to be the leaders in sustainability not only in promoting companies practicing better ways of producing goods, but also in the way we practice organising events. Our goal is to leave a zero-carbon footprint.

What will be the key highlights at Functional Fabric Fair/Performance Days 2019?

TT: Where is the market for functional fabrics increasing world over? What factors are influencing its market?

MW: In the past, the market itself has been growing slow, but functional fabrics are nowadays a part of everyday urban life used at work -or just in any kind of activity. Functional fabrics are more of a lifestyle now.

SM: Consumers are increasingly seeing the lines blur between function and fashion. People expect their everyday apparel to do something. Stretch, wick moisture, repel water, protect from UV rays, etc. Incorporating these fabrics into everyday life has moved the market in this direction.

Where is the market for functional fabrics increasing world over? What factors are influencing its market?

TT: What are the ways in which sustainability can be incorporated in performance fabrics?

MW: Brands are looking for functionality without a chemical footprint. For example, hemp is anti-bacterial and coffee yarns have anti-odour functions. Natural materials help to avoid microplastic pollution.

TT: Which industries are the top end-users of functional fabrics? What technologies are widely used in this industry?

MW: The outdoor industry is always on top of new innovations. Long lasting fluocarbon-free water repellant finishes, merino wool, and spacer fabrics.

TT: Do you see the use of green chemistry growing in this industry?

MW: Absolutely, yes.

TT: What are the five latest innovations in this niche?

MW: A few examples of these latest innovations would include Crunch by Polygiene, Polymere dyed fabrics, wood fibres, biobased plastic and hemp.

TT: How competitive is this segment to engage in business?

MW: In my opinion, a focus on green chemistry is the one and only way to stay competitive at all in future! (HO)

Published on: 17/09/2019

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of technicaltextile.net.

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Steve McCullough & Marco Weichert

Interview with Steve McCullough & Marco Weichert

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