Under the terms of the Agreement, Established Brands will represent various Green Hygienics products under their trademarked brands and as private-label opportunities with national and global accounts. Established Brands is headquartered in Minneapolis, Minnesota and has offices in New York.
"Established Brands has a long history of partnering with and improving the brand equity of products in emerging categories such as our new line of tree-free bamboo-based products," stated Philip Rundle, CEO of Green Innovations.
"Their network, which includes some of the largest retailers in the world, is a strong asset for Green Hygienics as we seek to gain market share. They will help support our growth and add depth to our sales team, while creating exposure to global markets."
About Green Innovations Ltd.
Green Innovations Ltd., through its wholly-owned subsidiary Green Hygienics, Inc., is the exclusive licensed North American distributor of American Hygienics Corporation's 100% tree-free bamboo-based product line, including personal care and paper-based goods. The marketplace for tissue paper products, diapers, wet wipes, feminine care products, and adult care products, is in excess of $29 billion annually in the United States.
Green Innovations