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Mitsui Bussan & PrimaLoft partner on technical knits

15 Sep '14

2 min read

Mitsui Bussan, specializing in research and development of innovative textile technology has partnered with PrimaLoft, to introduce PrimaLoft Performance Fabric Dry, a collection of technical knits for high octane activities.

Mitsui Bussan is debuting the PrimaLoft Performance Fabric Dry at 2014 Outdoor Retailer Summer.

PrimaLoft Performance Fabric Dry features a blend of technical, trilobal polyester fibers and innovative moisture-management technologies to deliver outstanding softness and comfort.

PrimaLoft says a low-absorption technology embedded into the construction of the yarn effectively picks up moisture off the skin, and creates an air barrier that prevents perspiration from re-penetrating the fabric.

It adds, “This technology works together with a water-repellent finish to provide a fabric that dries exceptionally fast.”

“Active apparel made with PrimaLoft Performance Fabric Dry will not cling to the body or leave you feeling cold and clammy that’s caused by re-penetration of perspiration,” said Joy Gruver, Business Development, Mitsui Bussan Techno Products Co., Ltd.

The PrimaLoft Performance Fabric Dry collection is available in a broad range of visually tactile textures and colors suited for active apparel and base layer applications.

Mitsui Bussan Techno Products is a subsidiary of Mitsui & Co., Ltd. is a trading company specializing in textile and industrial materials. In 2013, Mitsui Bussan and PrimaLoft partnered to produce PrimaLoft Performance Fabrics.

PrimaLoft insulation was originally developed for the US Army as a water-resistant synthetic alternative to down. The PrimaLoft brand is recognized globally and is used in leading outdoor and fashion brands, home furnishings, hunting, work wear and military applications. (AR)

Fibre2fashion News Desk - India