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Indian medical devices maker launches Adult Diapers

16 Jan '12

2 min read

Paramount Surgimed, the New Delhi-based medical devices maker, has launched adult diapers as a part of its strategy to expand in the hygiene segment.

The company plans to launch sanitary napkins in the next 18 months and hopes to widen its presence in the hygiene space.

Paramount is planning to improve its sales by more than 65 percent to nearly Rs. 1.25 billion in the next two years through increased sales of its hygiene products.

By the end of two-year time, the company expects to have a good product portfolio and it would raise capital from the market.

The company aims to post a turnover of Rs. 750 million by the end of the current fiscal and to achieve a target of Rs. 1 billion in next fiscal year.

At present, Paramount has a manufacturing plant in Bhiwadi, Rajasthan that has a capacity to produce 2.5 million diapers a month. An amount of Rs. 120 million was recently invested in the plant by the firm.

Paramount is currently tying up with medical institutions and hospitals for adult diapers. Its products are also available in various pharmacies.

The company has appointed 50 distributors in 20 cities across the country.

TechnicalTextile.Net