Visitor numbers massively up by 63% at Cinte Techtextil

November 06, 2014 - China

Cinte Techtextil China, the biennial technical textiles fair held last month, witnessed 12,496 visitors attending the fair, massively up by 63% from the previous edition fair held in 2012.

Organizers of the fair, Messe Frankfurt said visitors came from a total of 61 countries and regions, with the top five, excluding China, being Korea, Taiwan, Japan, India and Hong Kong.

In total, 459 exhibitors from 22 countries and regions took part in the fair, a 4% increase compared to the last edition.

This year the fair was held across 35,000 sqm, an expansion of 40% from the last edition and the largest in the show’s history.

It was also held separately from Intertextile Shanghai Apparel Fabrics, unlike in 2012, and according to Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd, there were a number of positive effects to come out of this.

“Being held independently to the apparel fabrics show really ensured more qualified buyers attended, with many exhibitors expressing that visitors to their booths were more aligned with their target market,” she said.

She added, “Numerous exhibitors also reported that there is still a lot of potential in the Chinese market, and in particular for European suppliers, the demand for their products and recognition of their strong quality by domestic buyers was very evident.”

According to Messe Frankfurt, exhibitors said that this year, the quality of buyers had improved, and that they were able to find their target buyers at the fair.

Susie Zhang, Marketing Representative in the Shanghai office of German testing company ISRA Vision AG said, “This year the visitor flow has been good, and we could meet both existing and new customers.”

David Xue from British firm Reliant Machinery informed, “We’ve had a lot of discussions here and met buyers from a wide range of the industry, and many of them were managers.”

Richard Leung from first-time German exhibitor - DIENES said, “We are very happy that we could find a lot of our target buyers here. We didn’t make any appointments before the fair but we were still able to find new customers.”

Potential in the Chinese technical textiles market is still high according to exhibitors, and there is growing demand across a wide range of products many of them reported.

“We have some existing customers here in the filtration industry and there is strong demand in China for these products,” B. Mehmet Inceoglu from the Technical Fibres division of Turkish company AKSA explained.

Medical products are another area with potential in China according to the Hong Kong Research Institute of Textiles and Apparel (HKRITA). “The feedback from buyers has been good and we’ve met a lot of people from R&D departments here. Many buyers here are looking for medical technology,” Marketing Manager Lydia Fung said.


“Nonwovens business is doing fantastically in China and is growing significantly; there’s lots of room for growth here,” Edward McNally from Oerlikon Textile, Germany outlined.

Many other sectors are growing too, according to Guy Decleer from Belgium’s Beaulieu Fibres International. “Our target is the high-end market and we see potential in the future. There’s a lot of demand here for high-performance geotextiles for high-speed rail projects, and demand for floorings and auto textiles has increased a lot too,” he said.

As in the Chinese textile industry as a whole, demand for European products is very high in the technical textiles sector, with domestic buyers appreciating the quality and technological advantage these products have.

Messe Frankfurt informed that like their overseas counterparts, Chinese exhibitors also had a successful fair.

Textile producer - Hangzhou Jeenor Cleaning Supplies was a repeat exhibitor to the fair and its Sales Manager said, “We met many professional buyers this year, with most of them coming from throughout Asia including Korea and Japan,”

She added, “This fair plays a big part in promoting our brand within the Chinese market.”

Fellow textile exhibitor Wenzhou Changlong Textile Technology’s Vice General Manager Huadi Wang explained the success the company had at the fair this year by saying, “Some customers have already placed orders with us here so the fair this year has been successful for us.”

According to Messe Frankfurt, visitors to the fair generally came away satisfied with the range that was on offer, plus the quality of both domestic and international exhibitors.

In addition to the wide range of products and technology at the fair, the fringe programme provided information on the latest trends in the market and product developments. Over 30 seminars and product presentations took place, with topics ranging from regional and global market overviews to new product innovations.

The Innovation Showcase displayed the newest technology and fabrics from exhibitors from around the world, while the China International Nonwovens Congress was well-received by participants. (AR)