European Spinning Group (ESG) has partnered with Thai Acrylic Fibre to develop a new generation of solution dyed acrylic yarns for outdoor applications. This yarn range is marketed under brand name 'ESG RA Outdoor' powered by Durashine fibre suitable for various outdoor applications including awnings, outdoor-furniture, carpets and marine exterior etc.

ESG is a leading specialty yarn producer for weaving and knitting fabrics in various markets and applications. Due to focus on innovation, sustainability and creativity and a partnership approach with all key stakeholders, ESG has established itself as a preferred yarn supplier across six continents.

Thai Acrylic is fifth largest producer of Acrylic Fiber globally and part of Aditya Birla Group, Fortune 500 Company.

"We are proud to be associated with ESG for this innovative product range with our Durashine Fibre, which I’m sure will create a strong market connect in coming days not only in Europe but across the globe," Satyaki Ghosh, CEO Thai Acrylic Fibre, said.

"RA is the Egyptian Sun-God. As the name suggests, ESG RA Outdoor yarn range has been designed exclusively for 'Under-the-Sun' applications, including outdoor Furnishings, carpets and awnings. The ESG RA Outdoor collection gives permanent new look and is brought in a unique color collection that makes you dream of sandy beaches and holiday," Julie Lietaer – director of ESG, said.

Color brilliancy, durability and performance characteristics of ESG RA Outdoor yarn range remain unchanged year after year as it is produced by highly advanced technology. Normally all textile materials start fading under long exposure to sunlight as UV rays present in sunlight gradually, degrade the material and destroy the dye molecules. Durashine, having best in class resistance to UV fading, keeps the furnishings look like new even after 5 years. In addition, it has got excellent resistance to chemicals, salt water and mechanical abrasion which makes it the perfect choice for outdoor applications.

ESG RA Outdoor yarn range is available in a wide colour pallet of more than 100 shades both in single, folded and fancy yarn form to stimulate creativity. These yarns are Oekotex and REACH certified. (RR)