Safe Reflections, Inc (SRI) will debut its three latest innovations in reflective solutions from February 3-6, 2019, at ISPO Munich, the world’s largest trade fair for sports equipment and fashion. The new innovations have been designed to meet the needs of the consumer activewear market and provide an improved aesthetic over traditional silver reflective.

Each of the three new products are Oeko-Tex Standard 100 and REACH (Registration, Evaluation, Authorisation and Restriction of Chemicals) compliant, said a press release from Safe Reflections.

The first product is an iridescent stretch reflective material – a stretch adhesive backed reflective heat transfer that shows a beautiful opalesque effect of changing colours depending on the viewing angle. The second product is a brilliant image-ready reflective material – a unique, patented process that applies a coating that is specially designed to be digitally printed directly on to the surface of the reflective. This product gives designers the flexibility to think beyond just solid colours and shapes and incorporate real life images such as portraits and scenery into their reflective designs. The third product is a brilliant 1282 colour reflective fabric – a high-brightness, colourised, 100 per cent cotton fabric-backed reflective material that can not only be used on garments but works great with durable fabric surfaces such as pet collars, backpacks and luggage.

In addition to debuting the new products, Safe Reflections will be showcasing their Eclipse 1231 reflective pattern fabric at their booth. Eclipse 1231 – a high brightness full-width printed reflective pattern fabric was judged and selected by an independent jury of textile experts as one of the top innovations for Fall/Winter 2020/21.

“At SRI we pride ourselves on our ability to stay on top of future trends in the consumer activewear market. Our focus in this area allows us to continually create reflective solutions that not only meet the required needs of form and function, but also keep up with the style and fashion trends the savvy consumer is demanding. Our latest innovations will give activewear brands the opportunity to add a ‘wow’ factor to their garments and gear that hasn’t previously been available to them,” said Chuck Gruber, CEO of Safe Reflections. (PC)