Home / News / US’ Hospeco Brands Group acquires select assets of SSE

US' Hospeco Brands Group acquires select assets of SSE

24 Jul '24
2 min read
US' Hospeco Brands Group acquires select assets of SSE
Pic: Hospeco Brands

Insights

  • Hospeco Brands Group acquires SSE, including The Safety Zone and Impact Products, through a Delaware bankruptcy court.
  • The move enhances their market presence in sanitary supply and industrial safety, offering a comprehensive range of products to various sectors.
  • The integration ensures continuity for SSE's customers, vendors, and employees.
Hospeco Brands Group’s stalking horse bid has been accepted by a Delaware bankruptcy court as the winning offer for the assets of Supply Source Enterprises (SSE), comprising The Safety Zone and Impact Products. The purchase was finalised on July 19.

Hospeco Brands Group is a global and leading manufacturer of wiping solutions, personal care, odour control, cleanroom, safety, textiles, and specialty products to serve building management, industrial and manufacturing, food service, education, healthcare and life sciences, hospitality and wellness, and myriad other markets.

The addition of SSE’s products and capabilities, particularly the well-known The Safety Zone and Impact Products brands, immediately transforms the already-robust Hospeco Brands Group bundle into a true single-source solution across the most significant categories in the sanitary supply and industrial safety markets. This is a transformative moment of growth, and a win for customers, who immediately gain access to virtually every product they need for the away-from-home market from a proven, trusted name, the company said in a press release.

“We are excited to bring SSE into the Hospeco Brands Group family. The expanded offering will be well received by our customers, but this is just as significant for the customers, vendors, and employees of SSE,” Tom Friedl, president of Hospeco Brands Group’s parent company, Tranzonic, said.

Customers of the former SSE and its affiliates can expect business as usual during this transition. The process by which orders were placed prior to the acquisition remains unchanged. Hospeco Brand Group has already begun recapitalising the business, and replenishment products are flowing.

“It is business as usual as we begin the assimilation process. We have nothing but respect for the former SSE and its team — and Impact Products and The Safety Zone are two strong, highly valued brands. We will execute this transition smoothly and efficiently for all parties involved,” said Friedl.

This asset purchase conforms to Hospeco Brands Group’s growth strategy, which couples strong organic growth with strategic purchases and acquisitions.

Fibre2Fashion News Desk (RR)

Leave your Comments

Freudenberg inaugurates thermal insulation factory in Vietnam
Freudenberg inaugurates thermal insulation factory in Vietnam
Belgian company Ontex launches enhanced youth pants
Belgian company Ontex launches enhanced youth pants

Follow us